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peter.szatmari@sproulmedia.com

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The Best Free Tools for Tracking Website Data

Tracking website data doesn't have to break the bank. Discover the best free tools that empower you to monitor traffic, analyze user behavior, and optimize performance. From Google Analytics to Hotjar, these resources provide valuable insights without a price tag.

Lead Magnet Ideas for Service Businesses

Unlock the potential of your service business with enticing lead magnets! Consider offering free consultations, informative eBooks, or exclusive webinars. These resources not only showcase your expertise but also build trust and nurture client relationships.

How to Do SEO Without a Big Budget

Unlocking SEO on a budget is like crafting a masterpiece from a few colors. Focus on quality content, harness free tools, and tap into social media. With creativity and persistence, you can enhance visibility without breaking the bank. Start small, grow big!

7 Welcome Email Ideas That Don’t Feel Salesy

Crafting a welcoming email doesn't have to feel like a sales pitch. Instead, focus on fostering connection. Share a personal story, highlight community values, or provide helpful resources. These thoughtful touches make newcomers feel truly appreciated.

Setting Up Google Ads Conversion Tracking

Unlock the power of Google Ads with conversion tracking! By setting up this essential tool, you can measure the success of your campaigns, understand user behavior, and optimize your strategies for higher conversions. Start tracking today!

Facebook vs. Meta Ads: What’s the Difference?

As digital landscapes evolve, many advertisers find themselves asking: what's the difference between Facebook Ads and Meta Ads? While both harness the vast audience of Meta Platforms, the distinction lies in their targeting capabilities, ad formats, and strategic focuses.

How to Structure a Blog Post for SEO

Crafting a blog post for SEO is an art. Start with a catchy title, incorporate targeted keywords naturally, and use headers to guide readers. Engaging introductions, concise paragraphs, and relevant links enhance readability and boost your search rank.

Which Metrics to Ignore

In the sea of data, not all metrics deserve your attention. Focus on insights that drive growth, while ignoring vanity stats like follower counts or page views. Distill the noise to find what truly fuels progress in your business strategy.

Email Copywriting Tips for Better Clicks

Unlock the potential of your email campaigns with compelling copy. Start with an engaging subject line, maintain a conversational tone, and create a sense of urgency. Personalization is key; tailor your message to resonate with your audience and watch your clicks soar!

How to Use Video in Your Paid Ads

Incorporating video into your paid ads can elevate engagement and conversions. Start with a captivating hook in the first few seconds, focus on storytelling, and keep it concise. Optimize for sound-off viewing, ensuring your message resonates even without audio.

How to Write Engaging Captions That Convert

Crafting engaging captions is an art that blends creativity with strategy. Start with a hook to grab attention, sprinkle in storytelling to create connection, and finish with a clear call-to-action. The right words can turn casual scrollers into loyal customers.

Image SEO: Boost Traffic with Alt Text & Compression

Unlock the power of Image SEO by optimizing your visuals with effective alt text and compression. Alt text not only enhances accessibility but also boosts search rankings, while proper compression ensures quick loading times. Together, they drive more traffic to your site!

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